Branding Blueprint

Branding Blueprint

Built to help you find the path and gain clarity on who you are, what business you’re in, and how you’re going to create clear specific messaging to engage your customers and grow sales—because this is the step we see 90% of clients get wrong! Dive in to the 3-part proprietary process of building your unique Brand Blueprint to stand out from the sea of people in your market. We’ll capture what makes you and your business unique and reverse engineer your goals into the RIGHT next steps that you need to take to move forward in your journey.

Upcoming Dates:
Scottsdale, AZ
March 20 & 21, 2020

Business Foundations

Business Foundations

Develop your business model and get crystal clear on the revenue streams that will drive your business forward. You’ll create offers, brainstorm fresh products and services, and get strategy help on pricing structure. This event also helps you identify your unique audience and work on strategies to reach them, including email campaigns and the sequence strategy that will work for your model.

Upcoming Dates:
Scottsdale, AZ
April 17 & 18, 2020

Marketing Mechanics

Marketing Mechanics

Demystify social media strategy, and learn why you can’t discount its power. You’ll learn how to design a website that’s not just beautiful, but that WORKS. Learn to write copy and create content that converts and how to put Google and Facebook to work for you with ads, ad funnels, and lead magnets. We’ll also discuss the strategy behind original content such as podcasts, blogs, and live events as well as how to use those tools strategically to build momentum and convert website visitors to paying customers.

Upcoming Dates:
Scottsdale, AZ
May 15 & 16, 2020

Scale and Optimization

Scale and Optimization

A business in the growth phase experiences a whole new set of challenges than one in start up. The skills and tools that got you to this stage in your business are not the same that will get you to the next level. However, it’s critical that you apply the same dedication and persistence you employed at the beginning of the process to this new stage. You need more than vision to break through and create a sustainable, scalable, and (eventually) exitable business. We’ll uncover the common mistakes business owners make that are keeping them stuck, and give you the strategies you need to implement to improve and optimize your business. Learn to maintain your cult-like customers and get your whole team on board so they grow as you grow.

Rockstar Recruitment

Rockstar Recruitment

Recruiting is the dreaded task of every business owner. Stop the pain once and for all and save time and money by learning to hire the right person the first time—every time. Build your rockstar team by hiring from a place of inspiration rather than desperation, and see your ability to achieve grow exponentially. We’ll also discuss how to weed out the wrong people for the job and how to bring corporate-level HR strategy into your small business so you can avoid lawsuits and ensure a healthy, consistent culture. You’ll leave empowered to attract positive-minded, success-orientated, contribution-focused, mission-driven people to your business.

Financial Intelligence

Financial Intelligence

Discover the metrics that really matter to your bottom line and how to measure your true growth and potential. Learn to keep more of what you make by digging deep into your financials and truly understanding them. Your bookkeeper and CPA are your most important assets, and you’ll walk away with a new appreciation of why. Take control of your money and abundance mindset, master your investments, and make sure you understand taxes as a small business owner.